Full course description
You don’t need a giant marketing department—or a giant budget—to get noticed.
This practical workshop is designed for small businesses, nonprofits, programs, events, and side hustles that need to market smarter with limited resources.
You’ll explore how to identify the people you’re actually trying to reach, sharpen your message, make better use of social media, find free and low-cost promotional opportunities, build community partnerships, and get more value from the marketing you already have.
The goal is simple: spend less, think smarter, and leave with practical ideas you can start using right away.
Big ideas. Small budget.
